ninja case studies

Sarah was running her business like a boss. Every burner on high, every box ticked, every role played to perfection. She was getting away with it. Until she wasn’t. Exhaustion was creeping in, creativity was flatlining, and that “is this it?” feeling was taking root.

She didn’t need another planner or a pep talk about balance. She needed to strip away what wasn’t serving her and start tuning into what was. Now she doesn’t work Fridays, she’s built recovery into her strategy, and her business is more successful than ever. Turns out, doing less is how you achieve more.

JoFo came to Hayley looking for weight loss. She got that. But she also got sleep strategies, mental health support, and yes, some “fucking woo woo” thrown in for good measure. Three years later, she’s still working with Hayley. Not because it didn’t work, but because it worked so well, she kept going.

She’s no longer on painkillers that left her in brain fog. She’s stopped using food as a coping strategy. She’s changed her business, moved it almost entirely online, and ticked off a childhood dream by becoming a published author. Oh, and she made it through a global pandemic self-employed with only minor scrapes.

For four years, Nicola’s weight had been creeping up. Every time she tried to “be good” and diet, she’d fall off the wagon after about three weeks. She came to Hayley wanting to lose weight. What she got was a complete reset on how she thought about food, sleep, health, and life.

Changing her mindset, improving her sleep, reducing screen time. These weren’t extras. They were the foundations that made everything else stick. Now she’s losing weight slowly and sustainably, and the fundamentals are embedded. Not perfect every day, but she knows how to adapt when life happens.

Nicky joined the Dojo membership knowing she didn’t want another quick fix. She’d wasted enough time and money on diet plans that didn’t stick. What she got was something completely different: the tools to make informed choices about food, understand how it affects her body, and most importantly, learn how to keep the weight off for good.

Hayley’s knowledge went way beyond nutrition. Sleep, wellbeing, mindset. All the stuff that makes the difference between losing weight and actually changing your life. Now Nicky knows she’ll never waste money on another diet again.

Heather fell a little bit in love on her first call with Hayley. The straight talking, the love of data, the fact that Hayley’s a bit of a health genius. She joined the Dojo pretty much immediately and within weeks noticed a huge difference in her energy levels and sleep quality.

She also discovered some eye-opening things about how she managed stress and just how much she turned to sugar even when she didn’t need it. The best part? She didn’t have to eat a single salad (unless she wanted to) or give up pizza. No syns, no restrictive nonsense. Just proper, sustainable change.

Sam came to Hayley wanting to lose weight. What she got was so much more. Menopause, a stressful relationship breakdown, and years of terrible sleep had left her running on empty and wondering why nothing was sticking.

She didn’t need another diet. She needed someone to help her understand what her body and mind actually needed. Now sleep is no longer her nemesis, rest no longer feels like laziness, and she has the energy to live a genuinely hectic and fun life.

Colette was running at full throttle with no oil in her engine. Always “on”, always producing, and feeling like any time spent not working was a waste. Sound familiar?

She didn’t need another diet plan. She needed better sleep, a healthier relationship with rest, and a strategy that actually worked for her. Now she’s 13kg lighter, sleeping over an hour more each night, and her resting heart rate has dropped from 61 to 48bpm.

Jess was working 12-hour days, seven days a week. Running a growing business, raising three boys, and dealing with a traumatic event had her reaching for wine and takeaways daily just to cope. Her confidence had nosedived and she was putting herself dead last on the priority list.

She didn’t need another fad diet. She needed to deal with the root cause. Now she’s 13.7kg lighter, working 32 hours instead of 84, and her business profits are up 109%. Oh, and she’s turned into a full walking wanker with all the gear.

Tanya was experiencing energy crashes that left her shaking with hunger, worried about migraines, and feeling like her blood sugar was on a rollercoaster. She was nervous about working with Hayley, convinced she’d be the exception to the success stories because of her fear of being overly hungry.

She came for energy. Weight loss was just a bonus. She ended up losing 8.5kg (three times what she’d hoped), and the energy crashes disappeared completely. But the real surprise? Her business improved too. More confidence showing up, more focus with clients, better productivity habits across the board. Nearly 18 months later, she’s still maintaining it all.

Jill’s “unholy” weekends were ruining her progress. And her weekends often started on a Wednesday. Rather than slap a load of rules and restrictions on her, Hayley worked with Jill’s social life. Then something unexpected happened. She started feeling so good that the wine and takeaways began to lose their appeal. Not completely, but Jill started to become more “holy.”

Now she’s 9.4kg lighter, chasing sheep around fields is easier, and she’s developed a love for burpees (yes, really). Her husband Chris has also lost nearly 3 stone without ever speaking to Hayley. Ninja skills, indeed.

Rachel almost didn’t work with Hayley. Not because she didn’t think it would work, but because as a wife, mother, employee and business owner, she was used to putting everyone else first. Maybe she could just Google it and figure it out herself. That would be good enough, right?

Then she asked herself: what message does that send? She decided to put herself first for once. Over 24 weeks, she lost 12.5kg, dropped 4 dress sizes, and fixed the perpetual tiredness and gut issues she thought were just part of her. Now she’s got the habits to maintain it for life.

Catherine had spent her adult life losing and gaining, losing and gaining. She was utterly exhausted by the whole cycle. She didn’t look overweight, but she felt awful. She was scared Hayley would have “their” diet with forbidden foods. Then she saw a post mentioning chocolate. Revels, specifically. On a diet? How does that work?

She started coaching in 2019. Then her husband left her on the first day of lockdown. Over two years later, she’s still using everything Hayley taught her. Sleep strategies, stress management, exercise for mental health. Now 55, fit, and wearing the same size, she knows how to manage her weight and love her food for life.